How to Market Your Blog

how to market your blog, how to promote your blog, market your blog, marketing your blog, marketing straegies for blog, how to advertise blog, how to drive traffic to blog
blogging guide seo, seo blogging, blog seo, how to improve blog seo, increase blog seo, what is seo
graphic design, creating blog banner, create blog banner image, creating custom blog image, blog featured image, blogging guide
blogging guide newsletter, blogging newsletter, substack newsletter, medium newsletter

How to Create an Amazing Featured Image for Your Blog

How to Create an Amazing Featured Image for Your Blog

how to create a blog featured image, blog banner image, blog featured image, How do I create a featured image, How do I create a blog image, How do I create a featured image in WordPress, Blog featured image design, WordPress set featured image programmatically, How to show featured image in WordPress page, Featured image WordPress

Disclosure: Some of the links below are affiliate links, meaning, at no additional cost to you, I will earn a commission if you click through and make a purchase. For more information, read our full affiliate disclosure statement here.

One of the most effective ways to build a brand image and captivate a loyal following is through consistent blogging. Businesses of any size should constantly provide their audience with exciting, unique content related to their brand, which is why blogs are so important. Since blogging is not a unique, original method for captivating an audience in 2021, it is essential to make the blog post banner unique, eye-catching, and completely original.

Creating a featured image for your blog can be difficult to maintain if you are not using the correct tools. Blogs need to be updated frequently for your audience to remain interested in your brand. With newly updated, fresh content, your blog can be the difference between attracting a one-time customer and turning them into a returning customer. How people perceive your brand online can be detrimental to the profitability of your business. Therefore, it is vital to draw audiences into your blogs by providing them with original, stand-out, high-res images that will constantly keep them coming back.

Below are some tips on how to create unique featured images for your blog.

1. Use Feature Illustrations

Blogs that use generic images and stock photos are easy to pass by. People are not going to read a post that contains images they think they’ve already seen all over the internet. We’re living in a time where if something does not catch someone’s initial attention, they will likely get bored and keep strolling. To create something that captivates a viewer’s attention and keeps them there, you need to either use original images or visit the best graphic design resource sites for authentic images such as Canva, Shutterstock, or Unsplash.

Through integrating beautiful illustrations and captivating featured images, people will stop scrolling and remain on your page. The ultimate goal in maintaining a blog is for people actually to stop and read it, and original, bright and eye-catching images will be the first thing people see when they come across your blog.

2. Keep it Simple

Sometimes on the internet, less is more. You don’t have to go absolutely crazy with the featured image. Taking a minimalistic approach will help you focus on the article while choosing an image that matches it. It is important to note, however, that minimal does not mean boring. Minimal means that you do not have to go overboard on graphic design to draw attention to your blog post. A stand-out, stunning image will captivate your audience over an over-the-top, confusing image that has nothing to do with the article’s content. People are going to be drawn in by a tasteful image, therefore try to keep it minimal.

3. Use an Image that Matches Your Content

The featured image is critical, not only because it helps draw attention to the blog post, but it also prepares the audience for the post’s content. If the image has nothing to do with what the blog is about, then the audience will be confused by the post’s message and likely lose interest and trust in the post’s content. Using imagery that matches your post’s content, you are preparing the audience for what they are about to read. Misleading the audience with an image that does not match will decrease the credibility of the blog entirely.

Finding unique imagery that matches the posts’ content can be accomplished by using tools available to you online, or you can hire a graphic designer whose job it is to create unique images for your blogs. Hiring someone may cost a little extra, but it can be worth it for your brand to maintain a clean, consistent brand image.

4. Hire a Graphic Designer

As mentioned previously, hiring a graphic designer for your brand can be lucrative for a company. This way, all the imagery and graphics on your site are entirely unique to your brand and create a sense of brand recognition and consistency when people are scrolling through your site. Your audience will begin to recognize the original, stand-out images and associate them with your brand. Implementing this unique imagery will only further draw your audience into reading the post’s content. It is not a necessary step for all businesses; however, it can help take your branding and blog to the next level.

blogging guide seo, seo blogging, blog seo, how to improve blog seo, increase blog seo, what is seo

5. Choose a Unique Color Palette

Another way to create and maintain brand recognition is to choose a color palette for your brand and use it consistently throughout your site. If you have a physical location and a logo that contains specific colors, try and implement that color scheme into the featured images for your blog. If you have not yet chosen a color palette for your website and do not have a physical location for your brand, start by researching similar companies and choosing something unique and different. It is all about drawing attention to your brand and making it stand out in the crowd. Go bold and keep it consistent.

blogging guide, casey botticello, casey botticello blogging guide, casey botticello medium, the best blogging platforms, canva guide, how to use canva, hex colors, medium hex color, substack hex color

6. Use Photography

A great way to steer clear of stock photos and generic images is to use professional photographs. As long as you can take ownership of the pictures or have permission from the photographer, this is an excellent option for the featured image on your blogs.

There are several ways of acquiring photographs for your blog image headers. Some include hiring an original photographer, utilizing websites where photographers post images, such as Shutterstock, and taking the photos yourself. Additionally, making sure that the photographs used are high-res, high-quality images are also of the utmost importance. The use of blurry, low-quality pictures is unacceptable, and you will lose credibility instantly.

graphic design, creating blog banner, create blog banner image, creating custom blog image, blog featured image, blogging guide

Conclusion

Blogging is all about keeping content original, fresh, and high quality, so your audience will consider your information credible and continue coming back to view your posts. The majority of the time, images are what initially captivates an audience and keeps them reading. It is essential to give people interesting things to look at; otherwise, they will choose something else to read. Keep it minimal, unique, and use feature illustrations; this way, your brand image will be taken seriously.

How to Write a Meta Description

what is a meta description example, how to write a meta description, meta description wordpress, How do you write a good meta description, How do I write a meta tag for SEO, What should be in a meta description
bloggingguide.com meta description

Below are some examples of well crafted meta descriptions, utilizing the principle described above.

Below are some examples of well crafted meta descriptions, utilizing the principle described above.

Below are some examples of well crafted meta descriptions, utilizing the principle described above.

Below are some examples of well crafted meta descriptions, utilizing the principle described above.

Below are some examples of well crafted meta descriptions, utilizing the principle described above.

Below are some examples of well crafted meta descriptions, utilizing the principle described above.

As a blogger or site owner, you want more people to visit your site. Meta descriptions are the secret SEO weapon designed to help your web pages reach the right audience.

The best way to do this is by learning how to write a meta description that works. By following this guide, you’ll grow your site visitors, site rankings and boost your brand.

Medium Blogging Tips: 10 Lessons From Reaching 10,000 Followers

medium blogging tips, medium blogging guide, casey botticello, medium casey botticello, medium top bloggers, medium blogging, medium writing, medium writer tips, how to make money on medium, making money on medium, what is medium blogging, starting your own medium blog, how to start writing on medium, medium tips, medium tricks, medium hacks, best medium tips

Medium Followers

Medium 10000 followers casey botticello, medium followers, medium progile, how to increas emedium followers, how to get more medium followers, casey botticello medium, top medium writers
Medium M Icon Black Blogging Guide, medium icon, medium m, medium blogging guide
Medium reponses, medium comments, medium replies, medium article response, medium article comment, medium format
medium top writer, medium top writer status, medium top writers, casey botticello medium, how to become a top writer on medium, how to get top writer badge on medium, medium profile top writer
medium curation, get curate don medium, medium curators, how to get curated on medium, curation medium
medium publication, create medium publication, how to create a medium publication, medium publication followers, medium followers
medium cta, medium ads, medium followers, how to increase medium followers, medium profiles

The Best Blogs About Blogging

the best blogs about blogging, blogs on blogging, best blogs on blogging, top blogs on blogging
    inspirefirst

    7 Proven Strategies For Driving Traffic To Your Blog

    increasing blog post traffic, how to increase traffic to blog, proven strategies for increasing blog traffic, 7 Proven Strategies For Driving Traffic To Your Blog, blogging guide blog, blogging guide medium, blogging guide substack
    blogging guide seo, seo blogging, blog seo, how to improve blog seo, increase blog seo, what is seo
    graphic design, creating blog banner, create blog banner image, creating custom blog image, blog featured image, blogging guide
    blogging guide newsletter, blogging newsletter, substack newsletter, medium newsletter

    Pin It on Pinterest