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With over 1.75 million merchants, Shopify’s user base has almost doubled since 2019. The ease of use in setting up a storefront is among the reasons why the ecommerce platform is so popular with entrepreneurs worldwide. A robust app store also plays a significant role.
What are some of the top solutions in the Shopify app store? If you are running a web shop on Shopify, or plan to in the future, it is helpful to know which apps can help you achieve your goals. From email marketing and store design to sales analytics and SEO strategies, there are apps to cover every need you might have.
But with thousands of apps at your fingertips, it can be easy to get confused, especially for those who are new to Shopify. That’s why we thought it would be a good idea to list some of the best Shopify apps that you can use to build your online store and get better results. But first, here is a quick overview of what Shopify is all about.
What is Shopify?
Launched in 2006 and based in Canada, Shopify is an ecommerce platform that allows small businesses and individual sellers to offer products and services to customers all over the world. Merchants can use Shopify to set up their own online storefronts, as well as share their products on social media platforms and other websites.
Shopify comes with numerous built-in tools to handle all aspects of web design, marketing, and customer management. In addition to its proprietary ecommerce software, Shopify also provides retail point-of-sale systems for physical stores.
What Are Shopify Apps
Merchants on Shopify require various tools to build the specific type of storefront that best suits their business and that is helpful to their customers’ experience. After all, no two businesses are exactly alike.
Rather than having to custom-make features and functionalities from scratch, they can simply install apps from the Shopify app store and carry out whatever changes that are desired. Hence, Shopify apps are software tools and platforms that help users add functions and features without the need for technical knowledge. There are currently over 7,600 apps in the Shopify app store, and the list keeps expanding.
Shopify apps are divided into six broad categories:
- Finding Products
- Selling Products
- Marketing and Conversion
- Store Design
- Orders and Shipping
- Store Management
In addition, Shopify apps are divided into free (fully or partially) and paid solutions.
1. DSers-AliExpress Dropshipping
One benefit of selling on Shopify is that you don’t need to have your own products to sell. You can easily source products using a dropshipping platform. DSers – AliExpress Dropshipping is among the top Shopify apps where this is concerned. The app gives access to hundreds of suppliers and countless products using the popular AliExpress ecommerce platform.
Features
- Sourcing, importing, and editing products
- Ability to place hundreds of orders with a single click
- Permits management of multiple Shopify stores from one account
- Multiple pre-set shipping methods
- Free plan available, covering up to three stores and 3,000 products
Pricing: Premium plans range from $19.90/month to $49.90/month.
2. Printful: Print on Demand
With Printful, you can sell any printed product through your Shopify store, whether you are offering graphic t-shirts, printed-on cell phone cases, or wall art. The platform comes with built-in design tools (if you don’t have your own designs), as well as takes care of printing your products and handling fulfillment (when an order is placed).
Features
- No upfront cash investment required
- Built-in design tools
- Product personalization capabilities
- Custom branding tools
- Free plan available
Pricing: Premium plans range from $9/month to $49/month.
3. Omnisend
Omnisend is a top-notch Shopify email & SMS marketing tool, perfect for online merchants aiming to expand their audience and boost sales. It’s designed to make email marketing straightforward and effective, specifically for those running Shopify stores.
With Omnisend, you get a bunch of features that help you connect with your customers and sell more, without getting lost in technical details. It’s all about making your life easier while helping your business grow.
Features:
- One-click integration with Shopify
- Drag and drop email and forms builders
- 250+ pre-made email templates
- Unlimited segmentation options
- SMS marketing features
Pricing: Free to use for up to 250 contacts. Paid plans range from $16/month to $59/month, with price scaling based on increasing number of contacts.
4. Trendsi – Fashion Dropshipping
Trendsi caters to merchants who want to sell women’s fashion items, which is one of the most popular ecommerce categories. The one-stop supply chain solution offers quick shipping times – with most orders being shipped out within a day – and free returns. In addition, the platform makes available a wide assortment of trendy yet high-quality fashion products.
Features
- Ability to add personal branding to products
- One-click product upload to online store
- Products already come with stock images and descriptions
- Dropshipping feature eliminates inventory and overhead costs
- Free to install
Pricing: Sellers pay product and shipping fees prior to order fulfillment.
Best Shopify Apps to Increase Sales
5. Reconvert Upsell & Cross Sell
Upselling and cross selling are proven strategies to increase revenues when operating any online business. ReConvert offers a number of cross selling and upselling solutions that Shopify merchants can exploit. The list includes post-purchase upsell funnels, thank-you page upsell, pop up discounts, and upsell product recommendations.
Features
- Integrates seamlessly with all Shopify store themes
- Automatically adapts brand colors and theme
- AI product recommendation engine
- One-click upselling
- Easy to use drag and drop builder
Pricing: Free option available covering up to 49 store orders per month. Premium plans range from $7.99/month to $29.99/month, mainly based on increasing numbers of store orders per month.
6. Instafeed – Instagram Feed
Instagram is among the most popular social media platforms around, with over 1.4 billion active users. It is also one of the most ecommerce friendly, and this is where Instafeed comes in. The solution is one of the best Shopify apps to display shoppable Instagram feeds in your online store. This is an ideal way to introduce followers to your store while growing your social media presence.
Features
- Compatible with all Shopify themes
- Customizable feed and layout styles
- Ability to tag products on Instagram posts
- No impact on website speed
- Free plan available
Pricing: Instafeed Pro and Instafeed Plus plans cost $5.99 and $15.99 per month respectively.
7. Appstle Subscriptions and Loyalty
Recurring sales can ensure that you are receiving a constant stream of revenue every month. The Appstle app makes it easy to create recurring orders and subscription payments for both physical and digital products. The app also offers a number of customer-friendly solutions geared at building loyalty.
Features
- Prepaid and standard recurring billing
- Discount tiers
- Inventory tracking
- Customer self-management portal
- Free option comes with all subscription features
Pricing: Paid plans range from $10 per month to $100 per month based on increasing subscription sales amounts and other benefits.
8. Product Options and Customizer
Product Customizer allows merchants to add product variants and options that can result in more revenue per sale. The app’s bag of tricks include product options, checkboxes, textboxes, calendar dates, image swatches, add-on pricing, and more.
Features
- Custom pricing for individual products or collections
- Required or optional product product option fields
- Color and image swatches
- Unlimited product customizations
- Compatible with latest Shopify themes
Pricing: Free Demo plan applies to one product only. Paid plans range from $19.99 to $99.99/month, with tiers based on unlimited options, unlimited products, upcharging, conditional logic, and other benefits.
9. Order Printer: PDF Invoice Pro
Often an afterthought, order invoicing is an important aspect of selling anything online. Order Printer by Vify is an easy-to-use app that Shopify merchants can use to handle all their invoicing needs. Generate custom invoices, send packing slips, and set up refunds, all made easy with Order Printer.
Features
- 11 different templates
- Automatic email triggers (by orders, refunds, and shipments)
- Individual and bulk order invoicing
- Commercial invoicing
- Multiple language support
Pricing: Free plan available covering 50 orders and customizable templates. Starter and Premium plans cost $6.99 and $19.99 per month respectively, with various additional perks.
10. Envia Shipping and Fulfillment
Envia is a shipping and fulfillment platform for ecommerce stores offering competitive shipping rates. Shopify merchants who use Envia get access to dozens of carriers, including UPS, DHL, USPS, and FedEx. The app handles shipping labels creation, in-store and warehouse pickup, online tracking, and carrier fee comparisons.
Features
- More than 50 couriers in 11 countries
- Express service
- Shipping order quotes
- Includes shipping insurance
- Discounted shipping rates
Pricing: Free
11. Aftership Returns Center
With the Aftership Returns Center app, it is easy to automatically process returns and exchanges. Integrations with popular couriers such as FedEx, USPS, UPS, and Canada Post allows sellers to quickly handle returns and exchange requests, leaving customers with a hassle-free experience.
Features
- Supports multiple return methods, including pre-paid labels and store returns
- Ability to set up multiple return reasons for customer selection
- Advanced return automation rules
- Access to returns data per product
- Free option available covering up to three returns per month.
Pricing: Paid plans range from $11/month to $239/month, with tiers based on number of returns per month and other benefits.
12. Zapiet: Store Pickup and Delivery
Zapiet is a suitable solution for Shopify sellers who want to deliver locally or schedule in-store pickups. The app offers pickup slot scheduling by date and time, as well as organizes local deliveries and shipping orders. Integration with Shopify POS and Google Calendar, among other apps, ensures seamless pickup and delivery processing.
Features
- Date and time picker for customers
- Postal code search to help buyers find nearest pickup point
- Customizable delivery time slots
- Delivery area restriction based on postcodes, zip code, distance, etc
Pricing: Pricing tiers range from $29.99/month to $299.99/month, mainly based on number of delivery locations. 30-day free trial included with all plans.
13. Loox
Loox offers attractive widgets that display customer reviews in your Shopify store. In addition to text-based reviews, the app also displays photo and video reviews. There are also several layout choices, including grid, list, sidebar, and pop ups. Loox is a Shopify Technology Plus and Google Reviews partner, and integrates with a number of other popular ecommerce apps.
Features
- Customizable review request emails
- Review widgets are customizable to match your brand
- Review incentives
- Ability to import reviews
- Available in 19 languages
Pricing: Plans range from $9.99/month to $299.99/month. All plans include a 14-day free trial.
Best Shopify Apps for Personalization
14. Pagefly – Landing Page Builder
With Pagefly, you can create eye-catching webpages, landing pages, or add any kind of section to your Shopify store. The app offers a drag and drop builder, as well as pre-made templates and sections, all of which are customizable to suit your needs. Integration with dozens of other apps makes Pagefly a comprehensive design solution.
Features
- Compatible with all Shopify themes
- Built-in pre-made elements, including badges, buttons, timers, swatches, etc.
- Mobile responsive templates
- Built-in page analytics
- Free option available
Pricing: Paid plans range from $29 per month to $199 per month.
15. Fontify: Google & Custom Fonts
Fontify allows you to add all kinds of fonts to your Shopify store. The Fontify library makes it possible to locate and install any Google font of your choice. You can also download your own custom fonts from external sources and assign preferred elements to start using them on your website.
Features
- Works with all Shopify themes, including custom themes
- One-click install
- Compatible with all Google and custom fonts
- Live chat support
Pricing: Free to use for all Google fonts. Custom fonts cost $10 for the first 15 fonts, and $5 for every additional 10 fonts.
16. Buddha Mega Menu & Navigation
Adding an intuitive and user-friendly menu to your Shopify store can help to attract more customers. The Buddha Mega Menu & Navigation app makes it easy to create menus and submenus from your dashboard. Multiple navigation styles and preview options allow you to design the best possible menu for your store.
Features
- Featured collections and banners
- Video widgets and custom widgets
- Add to cart buttons and featured products
- Individual submenu editing
- Mobile responsive
Pricing: Free option available, covering unlimited menu items and lists. The paid option costs $9.95 per month and includes additional benefits such as tabs, images, videos, and badges.
Best Shopify Apps for Marketing
17. Shopify Email
The Shopify Email app simplifies the essential but sometimes tricky area of email marketing. Numerous email marketing templates and customizable elements allow you to send professional and branded emails to customers. Shopify Email also makes it easy to build lists and segment emails based on contacts’ preferences.
Features
- Automated email campaigns
- Drag and drop editor
- Easy email customization
- Email duplication
- Campaign results, including open/click rate and purchases
Pricing: Free for the first 10,000 emails per month. Costs $1 per 1,000 additional emails.
18. Privy – Pop Ups, Email & SMS
Privy is a complete email and SMS marketing solution geared at helping website owners get more conversions. Shopify merchants using the app have access to email-capturing pop ups, spin-to-win wheels, newsletter sign up forms, abandoned cart emails and texts, and much more. Privy also features integration with a number of leading marketing apps such as Mailchimp and Klaviyo.
Features
- Drag and drop email builder
- Marketing automation via text and emails
- Full library of pop ups, signup forms, and custom landing pages
- Campaign dashboard with analytics and more
- Mobile friendly
Pricing: Free to use for up to 100 email contacts. Paid plans range from $15/month to $70/month mainly based on increased number of contacts.
19. Vital: All in-one Marketing
As the name suggests, Vitals is a comprehensive online marketing solution. The app features integration with a vast suite of tools to cover customer reviews, upselling and cross selling, sales campaigns, SEO, email list building, and more.
Features
- Product review widgets
- Accelerated checkout carts
- Product description tabs
- Recent sales notifications
- List building pop ups, announcement bars, and spin wheels
Pricing: Vitals is offered at a flat price of $29.99 per month with a 30-day free trial.
20. Frequently Bought Together
This is among the best Shopify apps geared at increasing conversions. The app provides an Amazon-like “frequently bought together” functionality. When customers view a product, they will see recommended bundled items, which can significantly increase revenues.
Features
- Continuously trained AI algorithm
- Integrations with popular product review apps
- Customizable user interface
- Automatic and manual product recommendations
- Bundle discount function
Pricing: Free to use for new and basic Shopify stores. Paid plans include a $9.99/month Standard Plan and a Shopify Plus Plan for $19.99/month.
Best Shopify Apps for Wholesale
21. Matrixify
Matrixify is somewhat of a wizard when it comes on to bulk importing, exporting, migrating, and updating data across your Shopify store. The app helps with carrying over data from old platforms, bulk updating products, importing and exporting products and collections, and much more. Both CSV and Excel files are supported.
Features
- Excel and CSV templates
- Copy data to multiple stores via Excel or zip file
- Import/export scheduling or auto repeat
- Store backups
- Bulk update individual or grouped fields
Pricing: Free version available for 10 of every feature. Paid plans range from $20/month to $200/month with increasing accessibility.
22. Cozy AntiTheft
An important aspect of managing content on your website is preventing duplication. Cozy AntiTheft helps you to protect your images, text, and other store content from being stolen by visitors to your website. The app does this by disabling common techniques that are often used to copy or download content from browsers.
Features
- Disables right click image saving/copying options
- Repels content copying keyboard shortcuts
- Disables drag-and-drop actions
- Mobile friendly
Pricing: Free to use.
23. Stock Sync: Automate Inventory
Managing inventory for a Shopify store can be a hassle, especially for sellers who have numerous products from multiple suppliers. Stock Sync can accurately update your existing inventory and even add new products. In fact, the app automates the whole process and can integrate with external suppliers’ inventory data, warehouse management systems, and dropshippers’ feeds.
Features
- Works with many popular suppliers
- Customizable sync frequency
- Syncs stock quantity and price on online store with offline inventory
- Works for new/empty or already-stocked stores
- Multiple file formats supported, including CSV, TXT, XLS, and more
Pricing: Free option available. Premium plans range from $5/month to $49/month, mainly depending on SKU limits and update feeds.
24. Rewind Backups
With Shopify not offering data protection services for users, it is important for sellers to find effective means of backing up their store data. Rewind Backups offers peace of mind by backing up product data, themes, and other content from your store. If store content gets erased or overwritten for any reason, the app helps you undo changes or restore the original state.
Features
- Daily automatic backups
- Encrypts backed up data
- Extensive backup list, including themes, pages, orders, and customer data
- Fast data restoration
- GDPR compliant
Pricing: Plans range from $39/month to $299/month, with tiers separated mainly by monthly number of orders.
Conclusion
There are literally thousands of other apps that could be considered among the best Shopify apps. However, we hope this list can help users get on track with solutions that can be used to enhance their Shopify experience. At the same time, it would be wise to do additional research in discovering other useful Shopify apps.
If you are interested in learning more about Shopify, check out our Shopify Guide, which contains many articles and tutorials for Shopify store owners.