She Media
Review
AdThrive has only been around since 2013 but has made a name for itself as a bespoke ad network service, highly rated by bloggers and creators looking for higher RPMs and excellent customer support. With 5,000 publishers already on board, AdThrive, well, thrives on the unique visitors front, boasting around 180 million monthly views. AdThrive is massively popular among food blogs and websites, with the Pinch of Yum food blog, for example, using their service.
AdThrive Application Overview
Learn how to apply to become an AdThrive publisher and more about the application requirements.
AdThrive Articles
Read our collection of articles covering AdThrive topics such as RPMs, application requirements, and much more!
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- Ease of Monetization
- RPMs / Earnings
- Quality of Advertisements
- Publisher Tools
- Publisher Support
Platform Details
Name: AdThrive
Date Founded: 2003
Website: adthrive.com
AdThrive, cofounded by Andy and Kelly Marzka in 2013, is a complete ad optimization and management service used by more than 1,200 bloggers to manage and optimize their digital advertising. Today, AdThrive includes 3,500+ publishers, reaches 181M unique visitors per month, is the #7 largest digital property and comprises over 10% of the world’s largest ad-supported sites.
SHE Media FAQs
This section contains answers to some of the most frequently asked questions about AdThrive.
Who created / owns AdThrive?
Mediavine is unique in that they are still owned by the same founders who started the company all those years ago.
Eric Hochberger, Matt Richenthal, Stephen Marsi, and Amber Bracegirdle founded Mediavine in 2004. The company now has more than 50 employees. Mediavine has also been an Internet publisher since 2004. Mediavine owns and operates The Hollywood Gossip, TV Fanatic and Food Fanatic, and is a Google Certified Publishing Partner.
Is AdThrive exclusively for food bloggers?
Mediavine used to be more geared toward food bloggers. And food bloggers are still one of the largest niches represented among Mediavine publishers.
However, Mediavine has since determined that highly-viewable ad space on travel, arts and crafts, parenting blogs and other genres is just valuable and sought-after as in the food and drink space.
As a result, they have expanded thier portfolio to become the largest and most diverse exclusive digital advertising offerings in the market today.
