When it comes to choosing the best ad networks for bloggers, finding the right ad management agency, provider or platform is critical to getting your strategy right. But where do you start looking? From the highest Revenue Per Mille (or RPM, basically, how much you’ll earn per 1 000 pageviews) to the lowest entry requirements, ad networks can vary greatly.
Display ads are one of the most effective and easy ways to monetize your blog. Beyond standard-issue ads, other strategies like affiliate marketing and sponsored content are great ways to earn a decent ROI for your blog!
But blogging can be tough. With the top three types of starting blogs being lifestyle (25%), travel (18%), and food (13%), these high-traffic niches contribute to more than 74% of all high-traffic blog sites. With so much competition out there, jostling for as many clicks and shares as possible, every inch of available advertising space matters. And with bloggers typically earning between 50% and 75% of the total revenue earned by networks, competition is fiercer than ever. That’s why using an ad network is key to ensuring that you’re making money for every view you get. But there are several options available to both serious bloggers and those just starting out.
We take a look at our top 5 best ad networks for bloggers, the pros and cons of each one, which bloggers they’re best suited to and how much you can expect to earn from them.