I switched Blogging Guide to Kinsta from a fairly typical shared WordPress hosting plan, a few months ago.
I was pretty skeptical of paying more for hosting, but there were a few key issues that were hard to correct on my website:
My site was slower than I wanted it to be, and there were few options to significantly improve it without a total overhaul.
Prior to using Kinsta, my site was slow. I was producing high quality content that was ranking highly in Google, but had pretty high bounce rates, which I attributed to page speed.
I wanted to keep using Divi as my WordPress theme.
Some of this struggle to increase page speed across desktop and mobile, came from my use of the WordPress Theme Divi. To be clear, I love Divi! It is one of my top three favorite tools. But part of the reason why I love Divi so much is that it allows non-coding site owners to control and improve the appearance of their website.
When I would talk to various full-time web developers, there answer was generally “stop using Divi, hire a full time developer, focus on writing, and let someone else worry about website design/optimization for speed.” And for some people this is a good answer.
But for me personally, I love being able to control virtually all aspects of my website without needing regular support from an expensive website developer as I grow/expand my site. So I wanted to keep using Divi, a WordPress theme which is basically codeless, but makes WordPress websites look amazing. But I also realized that all the cool features that came with Divi naturally made my site a bit slower/harder to improve certain metrics.
I wanted to give my site a competitive edge over the millions of other WordPress.
I didn’t just want to “catch up” to rival sites; I wanted to enrich my site architecture and hosting so that my content would “win” in terms of technical factors.
If you are investing hundreds or thousands of hours into a blog, regardless how simple, you owe it to yourself to create the best reader experience possible.
And as I came to later appreciate, webhosting was actually a major part of this improvement.
Some of the biggest benefits that I saw after switching to Kinsta: