SEO was once seen as a ‘hit and hope’ science, with content creators hoping to get lucky by publishing content that search engines happened to prefer and improve blog ranking.
But times have changed, algorithmic search techniques have improved, and technology has advanced to the point that we can anticipate what people will search for and when.
This means that blog SEO has improved to such a degree that even the finest details matter to search engines, and rankings factors have a huge impact on how blogs perform.
Thankfully, by looking at how successful blogs are performing, what they’re doing, and drilling down into the data available to us, we can work to replicate their success by tweaking our own SEO for bloggers strategies.
SEO can be complicated, but once you start getting it right, you’ll see your blog take off in no time.