Although Substack lists a few examples of how users can use recommended links in their newsletter (blogroll, popular post, etc.), there are many creative uses. Below are some examples of potential uses for your recommended links section:
1. Market Your Website – One of the most obvious links to include on your Substack newsletter homepage is a link yo your website.
2. Sell Digital Products – Another obvious use is selling digital products such as eBooks, courses, and templates.
3. Cross-Promote a Newsletter with an Overlapping Audience – You could reach a partnership with a newsletter with an overlapping audience and agree to feature each other’s newsletter under a “related newsletter” or “suggested reading” section.
4. List Community Resources – You can list subscriber only resources in the recommended links. For example, I list links to the posts containing premium downloads offered to my paid Blogging Guide subscribers.
5. Include Additional Contact Info – You can offer readers additional ways to contact you by linking to your personal profile or contact pages.
6. Offer Preview of Paid Content – Another use of the recommended links feature is to offer samples of the premium posts that you provide to paid subscribers.