In comparing Contributor vs. Creator and looking at how these two programs are different, we need to understand their role in the Canva machine and how they contribute differently to the platform.
Contributors create Canva’s Elements. Just about anyone can sign up as a Canva Contributor – graphic designers, photographers, and artists, to name a few – and begin creating content assets for the Canva library.
Contributors contribute or submit these media assets in the form of Elements to Canva for use on the platform and earn every time someone uses one of them. Contributors provide the basics of what makes Canva, well, Canva. Those millions of single images, icons, logos, graphics, GIFs – anything you can think of – are submitted by Contributors for free and Pro users to use in their designs.
Creators take things to the next level. Creators are hand-picked by Canva specifically to design templates for the platform. Canva’s template sets are pre-built design sets curated by professionals that users can edit and customize by changing colors, fonts, and other elements. These templates consist of – you guessed it – Canva Elements. Elements created by – yes – contributors!
Templates can be created for anything – think brochures, flyers, presentations, social media graphics, and posters – and represent valuable digital products that users can buy, save and reuse to speed up their design efforts and add a professional edge to their work.