Finding the right niche for your blog is one thing. Finding a low-competition, highly profitable niche you can make your own is a whole new ball game. Understanding where to look for low-competition niches for bloggers is like prospecting for gold or oil. You need to know where to search, you want to be the only one drilling there, you require the right tools and expertise, and sometimes you just have to get lucky. Bloggers who land low-competition niches are likely to get the jump on their opposition. They’re the ones who get to take advantage of the bigger slice of traffic, taking home more profit and dominating their topic. 

Everybody wants to tap into blog niches with low competition. The problem is that there aren’t many around, and they’re constantly changing. While a lucrative niche may have only emerged last year, it’s likely full of other bloggers and content creators by now, all competing for prime SERP real estate and trying to beat each other to the top spot. So which niches are considered ‘low-competition,’ and how does a blogger know one when they see it? 

Whether you’re starting a blog or are looking for a new niche to target, finding one with fewer competitors around means one thing – more money. After all, that’s the goal, isn’t it?

We look at some of the best current low-competition niches for bloggers. From the soon-to-be-mainstream new blog niches with trending topics to evergreen niches that are so vast, there’s always room for new content, finding low-competition niches is a profit-turning guarantee. 

Choosing the right niche for your blog is essential to blogging success. Blogs that aren’t designed for anyone in particular usually get lost in online oblivion, disappearing behind endless pages of search results. Pages that list content crafted to suit the needs of a specific target audience.

Niches help the blogger write with purpose. They assist the internet in finding and providing the right content to the right people and allow us to understand our audiences better to create blogs people want to read.

What is a Niche?

A blogging niche is a specific area, topic, or subject you can write about. These niches let bloggers narrow down their audiences by using their shared interests, problems, or characteristics to craft specialized content for them. This content is far more relevant to blog niches with low competition than other groups on the internet, making it much more valuable.

Niches can be subject-based, industry-based, or defined by the target audience. Bloggers can specialize in multiple niches, and audience members can belong to many different niches based on their individual needs and behaviors. 

We can drill down into niches, dividing them into smaller, more targeted segments or ‘sub-niches’ or even into even smaller subsets called ‘micro-niches.’ These sub-niches are where the real value lies in niche blogging and where we can find those lucrative low-competition niches for bloggers opportunities. 

Looking for low-competition niches for bloggers involves spotting some tell-tale signs that indicate it doesn’t have many competitors. These include: 

• Monetization opportunities – How can you make money with your blog in this niche? Will you use affiliate marketing, earn through advertising revenue, or sell products from your blog? New blog niches with clear high monetization potential are likely jammed with competitors. 
• Competition – Consider whom you’re up against. Are there any big players or brands dominating the content in the niche, and what resources do they have? Or is it countless other bloggers competing for a slice of the action? Evaluating your competition is a reliable measure of niche potential. 
• Keyword (KW) difficulty – This refers to how difficult it will be to rank for a specific keyword. Since keywords are linked to niches, those with ranking keywords boasting a higher KW difficulty are likely to be harder to break into, indicating more competition. 
• CPC – Cost per click tells you how much it will cost someone (who has paid to advertise around a particular keyword) every time a visitor clicks on the display ad. A higher cost means the keyword is considered more valuable, which means, that’s right, more competition. 
• Traffic – You can use tools to determine how much traffic a particular niche receives by analyzing how often users search for a keyword linked to the topic. If you look at a couple of these top keywords, you’ll soon get an idea of how much traffic a niche receives. While higher traffic is a good thing, it could also mean higher competition. And while low traffic is an indicator of potential blog niches with low competition, it may also be a sign of a niche that just isn’t worth exploiting.

A simple Google search on a particular topic or subject will give you loads of useful information on the levels of competition within existing or new blog niches. From looking at the SERP, you can tell how good the available content is, where most of it is coming from, and even gauge how much authority and traffic the results receive. Then, once you’ve analyzed the results, you can get to work identifying the niches with the least competition but with high revenue potential. 

Run a Google search & analyze

You can analyze the niche’s SERPs by typing in a keyword or phrase related to a niche you think may be one of the top low-competition niches for bloggers, and the results will start giving you an idea of the niche’s potential.

Find low-competition SERPs

Look for SERPs with very few to no websites dedicated to the niche subject. If you find only low-quality content available or notice that much of the content is user-generated, you may be on to something. Analyzing these results pages by looking for low-competition SERPs is another effective tactic and a great platform for identifying profitable niches.

To find low-competition SERPs that you can use to get started, click here.

Use a tool for more information

With this information, you can then use a tool like Google Trends to provide more detailed information about a niche’s traffic, performance, and movement. New blog niches trending up, but which haven’t yet been noticed by most people are your best bet.

We’ve picked out some of the best niches for bloggers with low competition and selected some of their most lucrative sub-niches. While each of these niches have countless sub-niches to explore, some have been around for a while, and others are brand new. The trick is figuring out which ones are the top low-competition niche candidates. 

We’ve also given these niches a ‘freshness rating’ (how old they are), mentioned their traffic and revenue potential, and scored each of their existing competition situations.