8. Get Curated
While there is a constant debate among Medium writers about the exact extent to which curation matters, there is no question that curation does matter for most writers.
Curation on Medium means that your story has been distributed through one or more topics on the platform.
Curators have a lot of say in selecting “the best writing” on Medium. Curators are the gate keepers of Medium’s coveted homepage, topic pages/top writer lists, the Daily Digest newsletter, and other emails that millions receive.
Curated content also appears to fair better over longer periods of time as readers are sent old (but good) curated articles periodically.
Only select topics are eligible for Medium curation.
Medium also have a number of rules and guidelines which establish what content is eligible for curation.
While this may seem daunting at first, most curation guidelines are pretty easy to remember. And even if you do have trouble with one required element of curation, chances are there is already an article covering that.
For example, Medium cares about how you format your article titles. Standard headline styling, preferred by Medium, is title case for the headline and sentence case for the subtitle. This isn’t a firm requirement, but it can be a deciding factor for editors looking for articles to curate.
I wrote an article expanding on this point, and I even created a free tool that will format your titles automatically:
Medium Title Capitalization Tool
Bottom line — learn what is expected of writers, format your articles appropriately, get curated, and you will see an increase in followers, since curated articles tend to be disseminated far wider than a non-curated article.