Blog Ad Revenue  Calculator

There are many ways to increase your RPM, but some of the top tips include:

Increase Blog Font Size & Line Height

Ad networks and search engines are looking for mobile-friendly content, and optimizing your blog’s structural elements is the best way to get this right.

• Why? – Larger, sharper, easier-to-read fonts, spaced correctly, display well on mobile devices, and improve UX.
• Effect on RPM – Most advertising is viewed on mobile devices, and advertisers want ads that play well on mobile, not just desktop.

Target Tier 1 Ad Countries:

While other markets are catching up, the US and other Tier 1 Ad Markets are still king when it comes to online spending. Blogs with majority-US traffic earn more, while most affiliate programs are linked through US companies.

• Why? – Most premier ad networks work almost exclusively with US businesses and list US-based audiences as a pre-requisite to joining. The same goes for affiliate programs.
• Effect on RPM – US traffic almost always tops the RPM list. A pageview from a US visitor usually generates far more revenue than one from any other country. It’s simple math.

Apply to Top Tier Ad Networks

The right ad network can make or break your RPM ambitions. And while gaining entry to the RPM big leagues like AdThrive or Mediavine is tough, there’s more to display ad networks than Google AdSense. Think about going with more than one ad network.

• Why? – Different networks pay varying RPMs and focus on diverse niches. Know who you’re partnering with and pick based on what they have to offer you.
• Effect on RPM – Ad networks often allow you to advertise with more than one. Choose the networks that employ different strategies to maximize your RPM potential.

There are a number of proven ways to get more people to click on your blog posts and actually read them. Some of the top strategies to increase your blog traffic right now, include:

• Share Your Posts on Social Media-Most, if not all, of your readers will have at least one social media account. It makes sense, therefore, to share your blog posts on all relevant social networks. A single retweet on Twitter or share on Facebook, could easily attract readers who probably would not have encountered your content otherwise. If even one of your posts manage to achieve viral status, your blog traffic could take off exponentially. You can also consider promoting (boosting or sponsoring) a few of your posts that are popular among readers to attract even more attention.
• Create Strong Article Headlines-The importance of crafting catchy and memorable headlines cannot be stressed enough. Most internet marketers even agree that the headline is as important as the content. Others suggest spending most of your time creating the best article title and the rest on writing the content.
• Create More Evergreen Content-There are certain topics that people will always be interested in, regardless of the amount of time that has passed since being posted. A blog post about top trending Christmas décor ideas in 2020, for instance, will lose relevance as soon as the season is over. On the other hand, a post about 10 useful DIY Christmas decoration ideas will remain interesting for years to come. That’s what evergreen topics are all about – articles people will always find useful.

Increasing your blog content production (also referred to as “content velocity“) largely relies on hiring, outsourcing, and systemazing your blogging workflow. One single writer, who is responsible for writing all the blog content, marketing the content, creating visuals for the content, building backlinks to the content, will never have enough time. There is only so much you can scale your blogging business with one person performing all the tasks.